Archive for the ‘Hybrids, Electrics and other “Green” Technology’ Category


Update: January 10, 2012: The Court has ordered both parties back to Small Claims Court for more questions from the judge on January 25, 2012  Here’s the court order:

The court has reviewed the evidence currently before it, including some late-filed papers by the
plaintiff responding to the defendants previous motions.

Before making its decision final the court is concerned about one issue that, in the court‘s
opinion, was not adequately discussed at the hearing on January 3, 2012. This is the possible
effect on the plaintiff’s various theories of relief oft he statutes oflimitations that would be
a
pplicable to her theories.

So that the parties are given an opportunity to comment on this question, among any others they
wish, the matter is removed from submission and reset for further hearing on January 25, 2012,
i
n Department 8 at 1 :30.

Of particular interest to the court is whether, considering the date of purchase of the vehicle, the
pla
intiff is within operative statutes of limitation relating to claims of relief based on Civil Code
1770 et seq., Business & Professions Code 17200 et seq., Business & Professions Code 17500 et
seq .. and common law theories of intentional and negligent misrepresentation. Of further
interest i
s the effect of Code of Civil Procedure 338( d), the discovery rule.

The court is also interested in the parties‘ views of the effect of the presuit notice requirement of
C
ivil Code 1782.

Note that while the parties may be assisted by counsel in asserting their positions, counsel cannot
appe
ar in court nor sign presentations to the court. To that extent, the plaintiffs January 4
objection to the latest document signed by Mr. Peim is sustained, such that detailed consideration
o
f it is prevented. CCP 116.530.

Clerk to give notice.

Update: January 6, 2012: No ruling yet, but one is expected soon. See the video below of Ms. Peters being interviewed after her appearance in Small Claims Court:

Original post from January 2, 2011:

On January 1, 2012, the compensatory limit in Small Claims Court in California was increased from $5,000 to $10,000.  On January 3, 2012, Heather Peters, an owner of a 2006 Honda Civic Hybrid, will face down a non-attorney representative of American Honda Motor Co., Inc. in a closely-watched case of David vs. Goliath.  She is suing for the new maximum of $10,000.

2006 Honda Civic Hybrid

Ms. Peters and tens of thousands of other owners of model year 2003-2009 Honda Civic Hybrids are mad as hell and they aren’t going to take it any longer. For a few years now, five class action lawsuits against Honda have been winding their way through the courts.  The proposed settlement consolidates the cases down to two cases with subclasses:

In the first case, John True, et al. v. American Honda Motor Co., Inc., plaintiffs allege that the fuel economy estimates Honda advertised for the Honda Civic Hybrid could not be achieved under normal driving conditions. Honda has not acknowledged a defect, but they do acknowledge that due to technical problems, the cars get only around 30 mpg, not the 40 city, 42 combined, 45 highway, as advertised.

In the second case, Logan and Anita Lockabey, et al. v American Honda Motor Co., Inc., in addition to complaints similar to True, plaintiffs allege that a July 2010 Software Update to the Integrated Motor Assist (“IMA”) battery system for model years 2006-2008  Civic Hybrids negatively impacted the fuel economy and performance.

The proposed Honda Civic Hybrid Class Action Settlement is pretty paltry.  You get a whopping $100 if you are a member of the True class action and and additional $100 if you are also a member of the Lockabey class and sub-class (the software update).  As a “sweetener,” you get a voucher for either $500 or $1,000 (depending on your class and sub-class) towards the purchase or lease of a new Honda or Acura vehicle.  Some plaintiffs who had to replace their hybrid battery are eligible to be reimbursed for the cost of the replacement and Honda agreed to extend some warranties for a longer period.

Ms. Peters wasn’t happy with $100 in cash and a $500 voucher, so she opted out of the class action and pursued a novel course of action by suing Honda in Small Claims Court in Torrance, CA (the city where Honda has its US headquarters).  She is suing for damages including the “hybrid premium” paid over the price of a standard Civic, increased cost of gas due to getting only 30 mpg and reduced resale value of her car.  She may win up to the court maximum of $10,000 – far more than she would have received under the proposed class action settlement.

2006 Honda Civic Hybrid engine bay

This is a closely-watched case, needless to say.  If she wins, it could open the floodgates to individual small claims lawsuits against not just Honda but any company with class action litigation.   If a company had to defend itself against thousands of smaller suits – in all 50 states and hundreds of county jurisdictions – it could be very costly both in terms of total settlement dollars and human resources.

On the consumer side, a win may force corporations to increase class action settlements with plaintiffs. Perhaps if all the money wasn’t going to the trial attorneys (in the Honda class action, it’s estimated to be $8,474,000), less people would be pissed off enough to take alternative actions.   For example, if Honda had offered the people $1,000 cash plus a $4,000 voucher towards the purchase of a new Honda (and Honda would be required to take the technically-challenged Civic Hybrid in trade), Ms. Peters may not have opted for her more creative option.

In California, neither party is permitted to send an attorney – either in-house or outside council – to represent them in a small claims action.  The plaintiff, Ms. Peters, happens to be a former corporate defense attorney and is permitted to present her own case.  She probably has an edge over the average Civic Hybrid owner, but if she wins, other owners could use her tactics and adapt the evidence she will present to their specific set of facts and circumstances.

2006 Honda Civic Hybrid interior

Ms. Peters is encouraging other Civic Hybrid owners not to settle with Honda.  In a December 27, 2011 LA Times article, The Times estimated that 200,000 Civic Hybrids had been sold during the class action period. And due to resales, the number of people who could be eligible for compensation could be as high as 500,000.  Separately litigating possibly hundreds of thousands of small claims cases is a PR and financial nightmare Honda doesn’t want, but may get.

Even if Ms. Peters doesn’t win her case against Honda, other people who suffered damages could still try the same tactic in their local jurisdiction.  One judicial decision at the small claims level doesn’t necessarily mean the same results will happen in other jurisdictions – win or lose.  I predict this strategy will be used more frequently — much to the dismay of large companies and trial attorneys.

Here’s the press release from DontSettleWithHonda.org:

FOR IMMEDIATE RELEASEDecember 28, 2011 CONTACT: Heather Peters Info@DontSettleWithHonda.org

Viral Small Claims Case Could Sink 5 Class Action Settlements

and Cost Honda $2 Billion

Los Angeles, CA – Honda is on the brink of settling five class action lawsuits alleging false advertising of 50 MPG for its Civic Hybrids for pennies on the dollar, but one small claims case gone viral could change all of that and leave Honda facing liability of $2 billion instead and defending itself in thousands of small claims courts across the nation.

A front page article in the Los Angeles Times used the term “a small-claims flash mob” to describe the filing of a single small claims case against Honda in Torrance, California together with the launch of www.dontsettlewithhonda.org and its associated Twitter and YouTube sites that teach 200,000 other disgruntled Civic Hybrid owners nationwide how to “just say no” to a $100-$200 proposed class action settlement (where lawyers get $8.474 million) and take Honda to small claims court instead, where at least in California, lawyers are not allowed.

Heather Peters will have her day in small claims court on January 3rd and could win up to $10,000 (the new 2012 California small claims limit) in damages including the “hybrid premium” she paid over the sticker price, her increased costs of gas due to getting just 30 MPG and the reduced resale value of her car. It may be the biggest little small claims case that Honda will ever face evidenced by the fact that the Associated Press is sending the same reporter who covered the trials of Conrad Murray, O.J. Simpson and Rodney King. Ms. Peters, a former corporate defense attorney, says:

“Class actions are great for little cases, but not for cases like this where Honda’s false advertising is costing already cash-strapped families more every day at the gas pump. It’s time for Honda to go one on one with its customers where they can’t hide behind high priced lawyers. I want people to know that small claims court is not so scary, it’s a lot like Judge Judy.”

It remains to be seen if the San Diego judge presiding over the five class action lawsuits against Honda for false advertising will approve the proposed settlement on March 16, 2012. A prior proposed settlement was rejected by the court when the Attorney Generals from twenty six states, including California, objected to it as unfair to consumers, and they may object again. Civic Hybrid owners have until February 11th to opt-out, or they can remain in the class and still object to the settlement.

Honda has attempted four different legal maneuvers to postpone the trial of Ms. Peters’ small claims case until after the deadline had passed for Hybrid owners to opt-out of the class action, but the small claims judge said “no” all four times and the trial will proceed as originally scheduled on January 3rd at 1:30 p.m. in Torrance Small Claims Court, Dept. 8, at 825 Maple Ave., Torrance, California. For more info about media access to the courtroom visit http://www.lasuperiorcourt.org/courtnews/ui/main.aspx

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Back in May, when I first noticed the construction of Fisker Santa Monica, I was hoping for Instant Karma.  Fisker Automotive’s debut car, an extended range electric vehicle (EVer) dubbed the Karma, was the freshest, sexiest sports sedan I’d seen in a long time. I knew that production had started in Finland (same company that built the Porsche Boxster and Cayman) and that sales were supposed to start soon, perhaps as soon as summer.2012 Fisker Karma

Well, the store didn’t pop up immediately, but even if it had opened early, there wouldn’t have been anything to put in the showroom as the cars didn’t start trickling into the US until the fall.   So the September/October soft opening was the first opportunity the community had to see and drive the fantastic new Karma and Fisker Santa Monica, one of the newest additions to Sullivan Automotive Group’s stable,  began showing it at Green car events around LA.

Michael Sullivan’s Sullivan Automotive Group does business under the LACarGuy.com banner. Many of you probably bought your car from one of his local dealerships, including Volkswagen Santa Monica, Lexus Santa Monica, Toyota Santa Monica and Toyota of Hollywood (Toyota’s first store in the US).

The banner lets you know that Fisker Santa Monica is open and ready for business.

The location at the corner of Santa Monica Boulevard and 25th Street in Santa Monica has its own good Karma.  In 1985, it was the site of Sullivan’s Hyundai dealership (no longer part of the group) and in 1989, Sullivan hit the jackpot with the opening of his Lexus franchise.  Sullivan rode the meteoric rise of the Lexus brand from the beginning, and now, Lexus Santa Monica, in its new digs at 1501 Santa Monica Blvd, is a classy monument to success.

The Fisker badge on the hood of a Karma

More recently, the site was used as the internet sales office for the neighboring Volkswagen Santa Monica dealership, itself a good luck talisman as it was the dealership that started the Sullivan family in the auto dealership business in 1964. In fact, if you go out the side door of the Fisker store you’re in the pre-owned VW parking lot.

Fisker Automotive has had quite a colorful rise, and it’s not without controversy.  Founded in 2007 and still privately held, Fisker accepted a federal Department of Energy loan of $528 million which it used to buy a defunct GM manufacturing plant in Delaware. Fisker is in the process of adapting the plant to manufacture the Project Nina, a more affordable, mass-market plug-in sedan around the size of a BMW 5-series. Fisker has signed an agreement with BMW to provide up to 100,000 2.0 liter 4-cylinder turbo gas engines, so no more GM units.  Pricing hasn’t been announced, but it should be less than half the price of the Karma.

Many question Fisker’s ability to repay the loan; however Fisker optimistically projects production (and hopefully sales) of between 75,000 and 100,000 units by 2014.  That’s only two years away, and we have yet to see any concept pictures.

The upcoming Karma variants, the Sunset, a convertible Karma and the Surf, a shooting brake (wagon) version of the Karma will be produced in Finland. Projected volume is 15,000 units a year.

Fisker Karma's EPA label

Over the Karma’s gestation period, the price has gone up (no surprise) and when the EPA rated it at 52 MPGe (a combined gasoline an electric driving range), some were disappointed.   On gas power alone, the car was rated at 20 mpg – ouch! But what do you expect for a 5,300 pound sports car?  The EPA estimates the Karma will travel 32 miles on electrons before switching to the gasoline hybrid mode, although Fisker thinks that number is closer to 50 miles. Only time will tell.

More recently, there has been an issue surrounding the Karma’s batteries.  A123 Systems says it has identified a possible safety problem with the cooling system on the batteries it supplies for the Karma.  Hose clamps on some of the cooling lines are not properly aligned, which could lead to a leak and an electrical short circuit.

Massachusetts-based A123 (also a recipient of a federal DOE loan of $249 million) says that the problem only affects around 50 Karmas.  A123 and Fisker are already implementing the “fix” and neither company believes it will affect sales of the Karma.

The front of the Fisker Karma screams unique and sporty. I love the Salvador Dali moustache grille.

Fisker is projecting 2012 sales of the plug-in Karma of 10,000 – 12,000 units, down from a more optimistic 15,000.  However A123 is projecting sales of 5,000 – 7,000 based on its own internal metrics.  For the sake of jobs and the economy, I hope Fisker’s estimates are closer to reality.

The Karma is similar to the Chevy Volt in that it’s a plug-in electric vehicle that uses a gasoline engine to power a generator to extend the total range. The Karma is powered by dual electric traction motors on the rear wheels, unlike the front-drive Chevy.  The gas engine never actually powers the wheels, just the electricity generator.  You can plug it into a standard 110 volt wall socket or use an industry standard 220 v charging port. The 20.1 kWh battery pack can fully charge in 6 hours with the 220 juice.

Fisker says the EV range is 50 miles with an additional 250 miles available (total range 300 miles) when using the 2.0L direct-inject turbo engine supplied by GM.  The electric traction motors produce around 400 hp and a marquis 959 lb-ft of torque. Zero to 60 is 6.1 seconds.  I am, at heart, a torque junky, so inject me with nearly 1,000 lb-ft of torque and I’m high as a kite.

The Fisker Karma's engine bay with a 2.0L direct-inject turbo GM engine.

You can drive the Karma in “Stealth” mode (which is using the battery alone) or in “Sport” mode which allows more electrons to flow to the motor and the gas engine kicks earlier and more frequently.  Expect your range to shrink if you drive in sport mode with a lead foot.

The interior is a splendid place to spend time. All the materials look and feel rich, the switchgear has a bespoke aura and nothing looks like a cheap parts bin collaboration. It’s filled with beautiful recycled materials, including the superb wood trim. You’d never know it was a sustainable interior at first impression; but it’s great bragging rights at the next Heal the Bay fundraiser.

Fisker Karma cockpit

You sit low, in true sports car fashion and the car oozes class while screaming “Look at Me, I’m Driving an Electric Car.”

The battery runs down the center spine of the car and when you sit inside, you definitely notice its prominence. In the back seat, you feel a bit claustrophobic between the sloping roof, relatively cramped space and the large battery hugging you from the center.

Hey, all you Hollywood celebrities and Industry power brokers, you can finally ditch the Prius, the car you drive only to burnish your Green Creds, and pull up to BOA Steakhouse or The Ivy in your Karma. You’ll get front and center placement by the valets. That alone is worth the $100k price of admission.

The Karma comes in 3 trim levels: EcoStandard, EcoSport and EcoChic.  Fisker doesn’t post prices on its website; but Edmunds.com lists the EcoStandard at $95,900, the EcoSport at $103,900 and the EcoChic at $108,900.  The ones I saw in the showroom were at least $107,000.  Just so you know, the EcoChic model is “animal free” – which I assume means no cows were sacrificed to upholster the interior.

Fisker Santa Monica showroom. Check out those recycled wood floors. Gorgeous.

Fisker Santa Monica's showroom has a few cars for you to see and touch.

Whatever the 2012 sales projections are for the Karma, I’m confident that Fisker Santa Monica will be Fisker’s sales champ. Comfortably situated in the People’s Republic of Santa Monica where hybrids are the norm, not a curiosity or anomaly, the Karma is the perfect green answer to a Maserati Quattroporte, a Porsche Panamera or a Mercedes SL.  The Karma is half the price of an Aston Martin Rapide and it may be more exclusive.

Fisker Karma, rear

According to the sales staff, all the cars in Fisker Santa Monica’s showroom were pre-sold; however, if you wanted to drive one, they have demos.   Much of the Karma’s first year production has already been reserved, but fear not, they are still taking orders – just bring your checkbook. And I’m sure they can accommodate Leonardo DiCaprio when his business manager calls looking for one.